We recently checked out XR Today’s ‘The Top Immersive Collaboration Trends to Watch this Year’ as a team. Here are some thoughts on 4 of their top 10 immersive technology trends that really stood out to us:
Enterprise XR Devices Continue to Evolve
“For Augmented Reality wearables to become fully integrated into our lives, the hardware’s barriers to use need to be decreased and the capacity for quality need to be improved. With Mixed Reality headsets like the Apple Vision Pro pursuing seamless and stunning quality and AR glasses like XREAL Beam Pro + Air 2 pursuing low-friction wearability, we’re approaching the time when those development pathways can converge to make XR wearables as pervasive and useful as smartphones.”
– John Horning, Technical Lead
GenAI Shapes Immersive Collaboration Trends
“With Generative AI, improving efficiencies is paramount with staying ahead of the trends and turning around solutions quickly for clients. These tools are not only enhancing productivity, but also fostering more creative and engaging interactions and solutions. We’re excited to see how this technology will continue to push the boundaries of what’s possible in XR.”
– Orville Paynter, Lead Project Manager
Innovations in Multi-Sensory Experiences
“In order for us to reach the full potential of the definition of ‘Immersive Technology’, all human senses must be not only stimulated, but ‘reality’ must be perceived and fully believed by the user to reach the pinnacle of that this tech offers. We’re at a stage where the visual cues and spatial audio cues have reached this benchmark of realism. As innovation targets not only sight and sound, but touch, smell, and freedom of movement, we’ll reach a state of full immersion where a digital experience will be indistinguishable from true reality, enabling us to partake in experiences that are otherwise currently impossible.”
– Brian Cavanaugh, Director of Operations
Digital Twins Become More Intuitive
“Wearable and mobile device-driven extended reality experiences are becoming increasingly lifelike, thanks to advancements in performance, resolution, and anchoring. This means digital twins are rapidly evolving from ‘cool concept and simulation’ into ‘realistic and real-time functional tools.’ Imagine touring the inside of a car before even stepping foot in a dealership or receiving hands-on training with complex machinery — it’s happening now. The way we interact with these digital worlds is also becoming incredibly natural, with improved hand tracking, mixed reality features, and better user interfaces. As we see progress with on-device AI – allowing for more intelligent and responsive interactions within the XR experience itself – alongside performance improvements and advancements in real-time, cloud streaming, I believe digital twins are poised for a significant leap forward over the coming quarters.
– Brian Mansell, President
We encourage everyone to explore these emerging immersive technology trends and consider how they might impact their own industries and workflows. The future of XR is bright, and those who embrace these innovations today will be well-positioned for success tomorrow.
Curious about where to start? Let’s chat.
