Are you ready to transform the way people experience the world with us?
Apple’s RealityKit 4, launched with the Apple iOS 18 Public Beta this week (July 15, 2024), and is widely launching in September 2024. This represents a major iteration on a foundational technology for delivering extended reality (XR) experiences to Apple devices. As creatives and developers, we’re thrilled about the possibilities this powerful framework unlocks, and we’re here to share that excitement with you.
How RealityKit 4 Empowers Us
RealityKit 4 isn’t just an upgrade; it’s a quantum leap for augmented reality (AR) development in particular, equipping us with tools and capabilities that were previously out of reach:
- Effortless Object Capture: Using a process called photogrammetry, turn real-world objects into detailed 3D models with a few snaps of your iPhone. Imagine transforming a product prototype into an interactive AR experience in minutes. The possibilities for product demos, virtual showrooms, immersive portals, and even gamification are endless.
- Advanced Physics and Animation: Bring your creations to life with realistic movement and interaction. Imagine characters that react to the environment, objects that behave as they would in the real world, and storytelling that unfolds with a new level of immersion.
- Visual Artistry Unleashed: Create stunning visual effects, unique textures, and custom lighting. With RealityKit 4’s expanded shader and material capabilities, your artistic vision can truly shine in the AR realm.
- Seamless Cross-Platform Development: Build once, deploy everywhere. RealityKit 4 streamlines AR development across the Apple ecosystem, so your creations will run flawlessly on iPhone, iPad, Mac, and Apple Vision Pro, reaching a broader audience with a consistent experience.
- Enhanced Developer Tools: Dive deeper into the world of AR with new APIs, streamlined debugging, and improved performance. RealityKit 4 empowers you to build complex, sophisticated AR experiences with greater efficiency and control.
Transforming Experiences Across Industries
RealityKit 4 isn’t just for entertainment. It’s a versatile tool that can transform experiences across various industries:
- Healthcare: Develop surgical planning tools, demonstrate and navigate medical devices and implants, patient education materials, and therapeutic AR experiences that improve health outcomes.
- Retail: Create interactive product demos and immersive shopping experiences.
- Education: Design interactive textbooks, virtual field trips, and engaging simulations that make learning come alive.
- Marketing and Advertising: Build immersive campaigns that capture attention, tell stories, and connect with consumers on a deeper level.
- And Beyond: The possibilities are often limited only by our imaginations.
The Future of Augmented Reality is in Your Hands
RealityKit 4 puts the power of augmented reality at your fingertips. As developers and creatives, we are excited to harness this power to build experiences that inform, inspire, and entertain.
Let’s explore this new frontier of extended reality (XR) together and create the immersive future we’ve always envisioned.
