Project Overview
Travel makes us all sorts of things. In this exciting experience, Marriott Bonvoy invites the user to tell their friends what travel makes them! Be that daring, adventurous, relaxed, etc. Flip your camera to toss open the curtains on an AR window to experience all that Marriott Bonvoy has to offer, from relaxing spas, pristine lakes, and gorgeous amenities at so many locations.
This augmented reality activation was a key component of a strategic and successful Marriott Bonvoy campaign, "exceeding [Marriott's] ROI target by 3.4x on Snapchat".
For more details, see Snap x Marriott's Case Study.
This augmented reality activation was a key component of a strategic and successful Marriott Bonvoy campaign, "exceeding [Marriott's] ROI target by 3.4x on Snapchat".
For more details, see Snap x Marriott's Case Study.
Type of Experience
AR Lens
Technology Used:
Surface Tracking
