Augmented Reality

x Lego

Using the power of AR to bring iconic Lego products to life in a new way within the Nickelodeon Screens Up app.
Project Overview
We were tasked by Nickelodeon and Lego to create a highly interactive game that allows users to build familiar Lego sets in a completely new way through the power of Augmented Reality. With Lego’s young user base kept always top of mind, we made sure to build an experience that was simple, clear in its instruction and fail states, and most importantly, fun!
Type of Experience
Gamified AR, Native AR
Technology Used:
Surface Tracking, Unity, Vuforia, iOS, Android
12 weeks
Watch our demo video:
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